Posts tagged COLLABORATION
Balmain x H&M Lookbook

H&M released the lookbook for its fall guest collaboration with the Parisian house of Balmain. A veritable bastion of French luxury, under the creative directorship of young Olivier Rousteing, Balmain has grown into a global pop-culture phenomenon.

“I want to talk to my generation: this is my main aim as a designer. H&M allows me the unique possibility of bringing everyone into the world of Balmain, get a piece of the dream and create a global #HMBalmaination: a movement of togetherness, fueled on a hashtag. The collaboration felt extremely natural to me: H&M is a brand that everybody connects to. It calls for unity, and I am all for it.” says Olivier Rousteing.

“We are excited to have Balmain as our guest designer at H&M and create a truly involving experience for everybody. With its mix of couture spirit and streetwear attitude, Balmain owns a unique style, at once opulent and direct, sensual and energetic. It is also closely linked to the show business and music worlds, which adds another element of surprise.” says Ann-Sofie Johansson, Creative Advisor at H&M.

Converse x Maison Martin Margiela

The newest Converse Maison Martin Margiela First String collection extends the original evolving white overpaint concept with the Converse All Star Chuck ‘70 and Converse Jack Purcell sneakers in ultra-soft premium leather. The buttery leather transforms the sneakers’ interior and exterior for luxury and comfort, while the collaboration’s pure white hand-painted upper emphasises the simple beauty and silhouette of the iconic footwear.

We’re pleased to offer a new expression of such a great collaboration between Converse and the Maison,” says Maison Martin Margiela. “The story of two like-minded brands continues with the evolution of the sneaker collection where personal expression is at the forefront, revealing the expression of vibrant colours shining through an incognito white coat that ages with time.

The more the Converse Maison Martin Margiela sneakers are worn, the more the overpaint loosens its hold, elegantly cracking to reveal the hidden, bold colour. Original heritage colourways from the Converse archives are slowly revealed through four distinct styles: Amber Glow and True Navy with the Converse All Star Chuck ’70 and Azure Blue and Biking Red with the Converse Jack Purcell. The sneaker also features the discreet yet distinguishable Maison Martin Margiela logo on the tongue, and both silhouettes are accented with painted and non-painted lace options.

Converse First String is a limited edition collection that celebrates craftsmanship, authenticity and collaboration at the highest level. The Converse Maison Martin Margiela sneaker collection is available for purchase at Converse San Francisco, Santa Monica and Soho stores, Maison Martin Margiela stores, and at select Converse First String retailers for a suggested retail price of $250 USD.

Maison Martin Margiela x MYKITA Collection

This season Maison Martin Margiela and Berlin-based MYKITA come together for a brand new collection of eyewear that draws on their shared penchant for minimalist aesthetics. The Spring/Summer 2014 collaboration consists of two distinct collections: “Essential” and “Dual.” While the monochrome “Essential” range boasts stainless steel frames with thick, transparent powder coats – thus giving them convex, all-enveloping bodies – the “Dual” release is marked by two pairs of acetate frames that were then divided into pairs, deconstructed, and then transplanted into four separate styles. Offering 10 unisex styles in all, the Maison Martin Margiela x MYKITA eyewear is now available at select MYKITA shops in limited quantities.